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Change is constant: So build your agility now
A Roadmap for Building an Organizational Change Management Capability

 

TUTORIAL WIIFM: With the increasing pace and importance of change, the ability to "out-change" your competition will be an essential core competency. To successfully build your organization's change management capability so you are agile and prepared, you must treat and manage the effort like a project and a change - the ECM Roadmap gives you the direction you need.

Over the last decade, the discipline of change management has emerged and evolved. What was once an ad hoc approach consisting of perhaps a communication plan and training plan has grown into a discipline driven by structure, rigor, process and deliverables. Leading organizations are now beginning to make the shift from applying change management in a project-by-project fashion toward institutionalizing and embedding change management and to build a true organizational capability.

Prosci calls this effort Enterprise Change Management (ECM) and has released a suite of tools to support change management practice leaders who are undertaking this effort (download the Prosci ECM Suite Brochure).

This tutorial presents an exposé of the Prosci ECM Roadmap. The ECM Roadmap is a structured process for creating effective strategies and plans to build an organizational change management capability.

Once you have built the case and commitment for building an organizational change management capability, the next step is building a structured and intentional approach for moving forward. If you are still working to build a case for Enterprise Change Management, review the Business Case for Enterprise Change Management tutorial for tips on presenting the rationale and approach to build an organizational change management capability in a structured and formal business case.

This tutorial presents a framework for building your structured and intentional approach and the structure and activities of the Prosci ECM Roadmap online instructional tool.

Prosci's ECM Boot Camp is a one-day workshop for change leaders who want to succeed in institutionalizing change management. Upcoming ECM Boot Camps (seats are limited):
  • April 16, 2015 - Las Vegas, NV
  • May 12, 2015 - Chicago, IL
  • Sept 22, 2015 - Denver, CO
  • Oct 15, 2015 - Portland, OR
  • Download registration form

"If you're serious about achieving true change management as one of your core organizational competencies, then find a way to get to this course."

Learn more
Contact us about an onsite Boot Camp

Prosci's ECM Roadmap is an online, do-it-yourself instructional guide for building your ECM strategy and plans.

 

Foundation of the ECM Roadmap

The foundation of the ECM Roadmap is this simple but critical observation: building an organizational change management capability is a change in and of itself. Making change management an expected and common place element of initiatives in the organization - part of the DNA of the organization - is a project and a change. Building an organizational capability must be managed as such.

While this may sound like common sense, it provides a critical perspective and foundation for the journey ahead if you are working to build a change management capability.

To support this shift in thinking, the Prosci ECM Roadmap uses a simple but powerful change framework. Any organizational change - whether it is a new safety procedure, an Enterprise Resource Planning application, or a location change - can be broken into five elements:

  • Current State - how things are done today
  • Future State - how things are done once this initiative is fully implemented
  • Transition State - how we move from the Current State to the Future State
  • Technical Side - the systems and mechanisms required to reach the Future State
  • People Side - building the support and buy-in that is needed to reach the Future State

When you start the journey of building an organizational change management capability this simple framework of change will provide critical direction to the effort. Without this perspective, practitioners fall into the trap of just chipping away at training more people in change management and applying it to projects in an ad hoc manner. While some progress can be made, these practitioners have not yet made the crucial shift necessary to build a true capability. Structuring the effort as a change and a project to be managed is required to create a true organizational change management capability.

 

Structure and activities

The Prosci ECM Roadmap (online, do-it-yourself instructional guide) is structured around this change framework. The menu of the tool (shown below) mirrors the Current-Transition-Future state model.

 

Below is a breakdown of the activities and tools that make up the ECM Roadmap so you can add strategy, structure and intent to your change management capability building effort.

1: Project ECM Overview
Activities:
  • Treating the effort to build organizational change management capabilities and competencies as a project and as a change: Project ECM.
  • Clarify the difference between "change management" and "Enterprise Change Management."
  • Start laying the foundation for Project ECM. Clarify the project definition, description and scope.
  • Make the case for change management and for Enterprise Change Management.
Tools:
  • Project ECM Project Plan Template
  • "Connecting the Case for ECM to Your Organization" Template
  • "Why Project ECM" Template
  • Project ECM Roadmap Checklist
2: Assess Current State
Activities:
  • Evaluate where you are currently in the Prosci Change Management Maturity Model.
  • Assess how changes happen in your organization.
  • Assess "Help or Hinder Factors" for ECM deployment.
  • Assess current view of change management.
  • Identify risk areas and key takeaways.
  • Apply findings as input to design.
Tools:
  • Prosci Change Management Maturity Model Audit and Whitepaper
  • Project ECM Current State Environmental Analysis Assessment
  • How Changes Happen Worksheet
  • Help or Hinder Worksheet
  • People-side Analysis Worksheet
3: Define Future State
Activities:
  • Complete a "standing in the future" exercise.
  • Establish maturity level goals.
  • Write ECM Vision Statement.
  • Define technical side future state elements.
  • Define people side future state elements.
  • Write Project ECM Objectives.
  • Create Future State metrics.
Tools:
  • "Standing in the future" Worksheet
  • Maturity Model Goal Template
  • Project ECM Future State Metrics and Indicators Template
4: Design Transition: Technical Side
Activities:
  • Conduct gap analysis.
  • Identify your starting point.
  • Identify your default view.
  • Develop Leadership tactics.
  • Develop Project tactics.
  • Develop Skill tactics.
  • Develop Structure tactics.
  • Develop Process tactics.
  • Create overall phased plan.
Tools:
  • Project ECM Gap Analysis Tool
  • ECM Strategy Map Table
  • ECM Strategy Map Starting Point Template
  • ECM Strategy Map Plan Tool
5: Design Transition: People Side
Activities:
  • Apply Prosci 3-Phase Process to create strategies and plans.
  • Develop Awareness building tactics.
  • Develop Desire building tactics.
  • Develop Knowledge building tactics.
  • Develop Ability building tactics.
  • Develop Reinforcement building tactics.
Tools:
  • OCM for ECM Tracing Tool
  • Audience Identification Worksheet
  • Project ECM ADKAR Analysis tool
6: Managing Project ECM as a Project
Activities:
  • Conduct Prosci PCT Assessment of Project ECM.
  • Establish plan for future Prosci PCT Assessment.
  • Use project tools (statement of work, charter, project plan, business case, etc.).
  • Incorporate best practices.
Tools:
  • Project ECM PCT Assessment
  • PCT Action Item Template
  • PCT Over Time Assessment Tool
  • ECM Best Practices Checklist Tool

 

 

Conclusion

As the pace, amount and importance of change continues to increase, building an organizational change management capability will be one of the most important core competencies for organizations in the future. To successfully build an organizational capability, you must be structured and intentional. The Prosci ECM Roadmap - based on a simple yet powerful framework for change - will give you the direction and research-based tools you need for success.

 

Prosci ECM Suite

Released in 2012, the Prosci ECM Suite is unique in the marketplace. Based on benchmarking and development over seven years, the Prosci ECM Suite provides change management practice leaders with research, tools and processes for institutionalizing change management and building a true organizational capability.

ECM Boot Camp:

ECM Roadmap:

Prosci Change Management
Maturity Model Audit:

One-day workshop for creating your strategy and plans for institutionalizing change management. Learn more.

Upcoming sessions:
 

April 16, 2015 - Las Vegas, NV

May 12, 2015 - Chicago, IL

Sept 22, 2015 - Denver, CO

Oct 15, 2015 - Portland, OR

Download registration form


Contact us about an onsite Boot Camp

Agenda:
1. The What and Why
2. Prosci Change Management
Maturity Model Audit
3. Project ECM

Online instructional guide with a structured process and full set of tools for creating your strategy and plans for institutionalizing change management. Learn more.

24 downloadable tools, templates and worksheets and 18 sections of Prosci's benchmarking report.

Price: $479
Order now

Included as part of the materials of the ECM Boot Camp

Web-based self-assessment providing quantitative analysis to understand where your organization currently is on the path to developing a change management capability. Learn more.

Maturity evaluated by assessing 50 factors within five Capability Areas: Leadership, Application, Competencies, Standardization, Socialization

Price: $30/month or $300/year
Learn More

3 months of access is included as part of materials of the ECM Boot Camp

 

 

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Order online - secure server Order the Change Management Toolkit or Change Management Pilot for complete change management assessments, templates, guidelines and plans

 


 

Prosci Change Management Certification

"Amazing: these three days are going to save me
hundreds of hours and help me help my company
realize the benefits they seek."
Mike C., April 2011 participant

"I'm truly inspired!" Joe F., May 2012

"The most applicable training I have been to - ever!
Great, applicable training & usable tools."
Chelle, November 2012

"Excellent course. Well worth the investment of
time and money. Excellent job!" Sue A., July 2012

 

Program highlights:

  • Learn the methodology through practical application to your current project
  • Learn from experienced executive instructors
  • Become part of a change management community
  • Earn 2.4 CEUs, 24 PDUs and 23.5 HRCI recertification credits
  • Walk away with products and course materials worth over $1000

Download the certification program brochure

Upcoming sessions:

  • June 11 - 13, 2013: San Francisco, CA area - FULL
  • June 18 - 20, 2013: Chicago, IL area - FULL
  • June 18 - 20, 2013: Denver, CO area
  • June 25 - 27, 2013: Orlando, FL area - FULL
  • June 25 - 27, 2013: Washington, DC area - FULL
  • July 9 - 11, 2013: Denver, CO area - FULL
  • July 16 - 18, 2013: Chicago, IL area - FULL
  • July 16 - 18, 2013: San Francisco, CA area - TEAMS ONLY
  • July 23 - 25, 2013: Houston, TX area
  • July 23 - 25, 2013: Orlando, FL area
  • July 30 - Aug 1, 2013: Washington, DC area
  • July 30 - Aug 1, 2013: Portland, OR area

Visit the certification training page

Email a certification inquiry or call
+1-970-203-9332 to register today.

"Awesome! Best training program I have attended in my career!"
Ryan L., May 2012

"Best course I've ever takenů Incredible instructors and excellent material. Can't wait to use it!"
Kim P., August 2012

"This is the best training that I have ever attended. Now I understand what I need to do when I go back to the office and start to immediately apply what I've learned. Very organized and easy to follow. Great online resource and USB and hard copies."
Tamaho Q., July 2012

"Absolutely Awesome!!! 5 stars!" Brenda M., December 2012

"Excellent class - would recommend to anyone." Walt J., August 2012

"This is one of the best programs I have attended. Excellent faculty, outstanding material, and amazing use of experiential learning techniques. Attention to every little detail, comprehensive program, material, great planning, outstanding facilitation."
P. Ravi S., November 2012

"Excellent training, excellent content, extremely comprehensive addressing of CM concepts & practical approach. Best instructors ever!!!"
Panos P., December 2012

"The best training class I have had in years. Goes way beyond the strategy and framework and focuses on real world problems and the tools to solve them."
- Jennifer J., April 2009

"I gained so many skills in such a short amount of time. This training will impact not only my own ability to manage change, but impact our larger organization."
- Kim W., January 2012

"This is the best training class I've ever attended."
- Abby D., April 2011

"This was the most effective and engaging course I've ever taken. I feel that I can truly use this knowledge in my personal and professional life immediately."
- Lisa S., February 2009

"This is exactly what I was hoping for - a hands on program that would allow me to absorb the concepts by relating them to a current business project."
- Lisa C., November 2010

"Awesome - truly one of the most beneficial programs I have ever attended - immediate application on the job!"
- Robin S., March 2009

"This program absolutely over-delivered my expectations. I now feel more prepared and better equipped to do my job."
- Paul S., January 2009

 

 

Offerings for applying Prosci's change management methodologies:

Licensing:

  • Prosci's site licenses are a great solution for building change management capabilities and competencies throughout your organization. With a site license, you can customize and integrate Prosci's world-leading research and methodologies to fit your organization and begin building the individual competencies necessary for true change capability. Contact a Prosci Account Manager at +1-970-203-9332 or changemanagement@prosci.com to discuss your change management needs and how Prosci's research-based, holistic, easy-to-use solutions can work for you.

Training:

  • Change management certification ($2800) - attend Prosci's 3-day certification program where you bring your own current change project to the session and learn to use Prosci's tools through practical application - taught by former fortune 500 executives at locations across the US - includes over $1000 in products, including the Best Practices in Change Management benchmarking report, the Change Management Toolkit and the Change Management Pilot Pro 2012
  • Train-the-trainer ($3500) - learn how to teach Prosci change management training programs in your organization
  • Onsite training - bring Prosci to your location for 3-day certification programs, 4-6 hour executive briefings, 1-day manager programs or 1-day employee programs - call +1-970-203-9332 for more information

Methodology tools:

  • Change Management Toolkit ($389) - hardcopy 3-ring binder presenting the Prosci Change Management Methodology, includes templates, checklists and assessments for managing the people side of change (includes USB)
  • Change Management Pilot Pro 2012 ($489) - online tool including the Prosci Change Management Methodology, eLearning modules and downloadable templates, assessments, presentations and checklists
  • Change Management Guide for Managers and Supervisors ($209) - tools to help supervisors engage and coach their direct reports through change
  • PCT Analyzer ($149/$349) - web-based tool for collecting PCT Assessment data, analyzing results, identifying risks and developing action steps

References and books:

  • Best Practices in Change Management benchmarking report ($289 / quantity discounts available) - journal-style report with lessons learned and best practices from 650 participants, presented in an easy-to-use format - reads as a checklist of what to do and what not to do
  • Change Management: the people side of change ($18.95 / quantity discounts available) - a primer for anyone involved in organizational change that addresses why manage change, individual change management and organizational change management
  • ADKAR: a model for change ($18.95 / quantity discounts available) - the definitive work on the Prosci ADKAR® Model
  • Employee's Survival Guide to Change ($14.95 / quantity discounts available) - a handbook to help employees survive and thrive during change, answers frequently asked questions and empowers employees to take charge of change

 

 

*** Prosci also offers leadership packages - groupings of products at discounts that offer you some of the most helpful and common combinations of Prosci change management resources

 

 

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